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Virtual Merch Table Series

“Manning Your Virtual Merch Table” is a series of marketing articles aimed at helping artists to connect more deeply with those showing an interest in their music.

Music Merch Table

Image Credit: Nick Sherman

It is based on the idea that your online presence is very much like a physical merchandise table at a live show. Various types of people pass by, from casual listeners to passionate fans. The mix of who they are, who they meet, and what they’re offered can easily make or break the relationship that each individual develops with an artist and their music.

The Virtual Merch Table series covers 3 core elements that are crucial to developing a growing base of life long fans:

You can read the most recent posts here or follow the #ManYourMerch hashtag on Twitter for more.

Enter your e-mail address below to receive an in-depth monthly newsletter that will dissect each element and give you specific action checklists to work on.


(Note that some of this content won’t be available in the blog posts… consider it my special thank you for the privilege of entering you inner e-mail sanctum!)

3 Responses

  1. […] Virtual Merch Table Series […]

    by How Do Price & Product Affect Your Music Sales? on Feb 25, 2013 at 10:46 PM

  2. […] Virtual Merch Table Series […]

    by The Now & Then of Marketing Your Music on Mar 19, 2013 at 7:48 AM

  3. […] Virtual Merch Table Series […]

    by Next Steps Towards Your Virtual Merch Table on Mar 26, 2013 at 5:16 AM

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